I build a better workspace for the people who help students.

I'm Mr. Jovan Smith. I was a first-generation student before I became a counselor. CounselorDesk is built and maintained by me, drawing on 10 years in higher education: financial aid at Saint Louis University, undergraduate admissions, college access through UC Riverside's Early Academic Outreach Program, scholarship review for University Honors, and the data and policy work that supports the frontline counselors who actually sit across from families.

Why I built this

I was the student. First-generation. First in my family to go to college. My mom wanted the best for me and did not have the playbook. When the financial aid letter arrived, no one at my kitchen table knew which offer to accept. I took out external loans I probably did not need, because I did not have someone who could read the letter with me.

I became the practitioner. I have stood in classrooms, auditoriums, libraries, and gyms. I have run one-on-one sessions with students mapping out their futures. I have presented to families on recruiting trips across multiple states, sent handwritten cards to students who needed to know someone believed in them, and celebrated with graduating classes.

I moved into the administrative side. My current role is behind the scenes, in support of the frontline, student-facing counselors who still sit across from families. I see the caseloads from every angle: high school counselors carrying hundreds of seniors, admissions counselors covering whole regions, academic program staff trying to reach every first-generation student on their list. Every counselor I know is being asked to do more with less.

CounselorDesk exists for those counselors. It brings student context, financial aid resources, guided workflows, and drafting support into one workspace so counselors can get to more students without giving up their judgment or care.

Across all of those roles I watched the same patterns: families losing thousands of dollars in aid because a single FAFSA line was misclassified, waitlist letters that got a 30-second skim, counselors with 380 students trying to write meaningful recommendation letters at 11pm. CounselorDesk is built to close the gap between the information counselors have and the action a student needs next. AI supports selected analysis and drafting steps. It is one part of the workspace, not the product by itself.

What I bring

First-gen
Was the student before becoming the counselor
10
Years in higher education: aid, admissions, college access, scholarships
3k+
Students reached through college access and pipeline programs
500+
One-on-one advising sessions with students and families

Where I worked

About EAOP

EAOP, the Early Academic Outreach Program, is the University of California's longest-running college access initiative. It is part of UC's Student Academic Preparation and Educational Partnerships (SAPEP) portfolio, with a campus team at every UC. EAOP serves first-generation, low-income, and historically underrepresented K–12 students with academic advising, parent and family engagement, summer residential programs, and the day-to-day work of building a path to UC eligibility and beyond. UCR's EAOP works across the Inland Empire, with the same students and families CounselorDesk is built to help.

How I think about CounselorDesk

It is a counselor workspace, not an AI replacement for a counselor. Resources and guided workflows help organize the work. When AI is useful, it produces analysis or a starting draft based on details you provide. The counselor or family reviews, revises, and owns the final decision.

Pro users can keep temporary saved student profiles in their browser for up to 24 hours. When you request AI work, the details needed for that request pass through CounselorDesk to Anthropic. CounselorDesk does not use inputs to train models. Read the privacy posture for the full picture.

Get in touch. If you're a counselor (school, IEC, or pipeline program) and you want to talk about the product or where it's headed, email outreach@the825.co. I read everything.

Try the tools

Free to try. No account required. Built by a counselor for the people who help students.

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